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Jen Kelland

GEO & SEO Content Writer

Words that work. Across industries, platforms, and briefs.

I write content that ranks, reads well, and gets results for AI and traditional search. 

Published content and ghostwritten projects...

Digital Authority Partners •

Generative Engine Optimization Checklist For Brands | DAP

Generative engine optimization (GEO) helps your modern brand structure marketing content so your business appears accurately and consistently in AI-generated responses. Today, buyers increasingly rely on AI-powered search experiences and large language models (LLMs) to find information. These tools support research, solution comparison, and brand preference formation. 
Strong brand visibility means that artificial intelligence (AI) trusts you enough to quote you in answers. This article introduc...
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Digital Authority Partners •

AI & Generative Search In Chicago SEO | DAP

In September 2025, ChatGPT had over 5.4 billion visitors, and research predicts that AI search will surpass traditional search habits by 2028. A Chicago SEO agency helps your business thrive with insight into trends, tools, and adaptation strategies for the future of AI-driven marketing.
This article explains how AI and generative search change SEO for your Chicago business. We go through why Google’s search generative experience matters and how to stay relevant for years.
Generative search reli...
Digital Authority Partners •

7 Benefits Of Hiring A Healthcare SEO Consultant

The average American spends about $15,000 per year on personal health. Increasing effective patient intake and building your reputation are key factors that influence people’s choice of provider. 
Working with a healthcare search engine optimization (SEO) consultant helps healthcare organizations strengthen visibility, whether for general hospitals or specialty providers that depend on SEO for ABA therapy to connect with local families. A medical SEO agency’s strategic approach supports growth b...
The Dental Medical Convergence •

Bad Breath During Pregnancy: Causes & Safe Fixes | TDMC

Medical Disclaimer: This content is for informational and educational purposes only and does not constitute medical or dental advice, diagnosis, or treatment. Home remedies are not substitutes for professional dental care. Bad breath during pregnancy may indicate conditions requiring immediate professional attention. Always consult your dentist and OB/GYN before using any home remedies, especially during pregnancy. If you experience severe pain, swelling, fever, or signs of infection, seek immed...
Digital Authority Partners •

Remarketing Services That Help Businesses Improve ROI | DAP

Your website attracts traffic, creating a strong foundation for optimizing leads and sales to support your income goals. Recapturing customer attention is a key part of a retargeting marketing plan. 
Innovative remarketing services for businesses complement existing digital marketing initiatives by nurturing mid-funnel customers and turning customer interest into revenue. This marketing tool accounts for almost 90% of observed change in loyalty and brand perception, boosting sales and improving...

Frequently Asked Questions

What is GEO writing?

GEO stands for generative engine optimization. Much like search engine optimization (SEO), GEO makes content visible for AI search. Consumers ask AI questions, leading them to AI summaries on Google or GPT/ Claude answers. When your content is optimized for generative engines then you'll be quoted. This improves your authority and expertise in the eyes of traditional and AI search. 

What is the cost of your SEO writing services?

The cost of my SEO and GEO writing services varies depending on the depth and scope. I can charge per hour, per project, or per word. I'm open to contract work and freelance opportunities. 

* Hourly rate typically starts at $50 USD. 

Where are you based?

I live in Cape Town, South Africa. I have written for clients all over the world, but mostly USA brands. I will adjust my tone and voice for your culture (Your readers will have no idea the writer was actually sitting near the beach on the tip of Africa). 

What is GEO versus SEO?

SEO win organic clicks from traditional search engines by using keywords, backlinks and following technical SEO practices for user friendliness. GEO focuses on being cited in summaries, snippets, or conversational responses in AI-driven platforms. 

What are your skills beyond writing and editing?

I'm organized and want to see the project run smoothly. Beyond writing and editing, I have experience in strategizing copy topics and building briefs. I'd love to move into project mangagement or account manager roles. 

What it’s like to work with me...

"Jenna-lea is in an absolute league of her own when it comes to her craft. Not only that but her energy and charisma is evident in her work and overall demeanour. She's been a joy to work with."

- Jason Greer

"Jenna-Lea combines strong strategy with sharp instincts and can jump into just about any industry and make an impact fast. She’s organized, communicative, and incredibly reliable. With her, you always know your content is in good hands."

- Taylor Moon

"Jen's professionalism, dedication, and high-quality work instantly makes an impression. She was one of my most reliable freelancers, always completing projects on time, and with amazing attention to detail. I believe she would be a terrific asset to any company who wants a highly skilled, fiercely motivated individual

-  Jiro Walker

"Jen brings strategic thinking, tech-savviness, and a rare ability to write in someone else's voice, all while being consistently reliable. Highly recommend.” 

— Georgi Enthoven, Work That’s Worth It

I'd love to chat with you...

My inbox is always open, you can contact me with the contact form here

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